Core Solutions
- Content Strategy
- Social Media Strategy
- E-Mail Marketing Strategy
- Content Production
- Surveys & Polls
Phase 1: Getting Intel
If you’re familiar with tech, you know people care about three things: how it can change the world, how it can shape the future, and how cool it looks while doing the other two. To tap into these priorities, we conducted quick 2–3-minute interviews with employees and company executives. The insights and content gathered from these conversations enabled us to develop an effective strategy to connect with Intel’s target audience.
Phase 2: Intel + Strategy = Legend
Intel’s previous content struggled to captivate its audience, with less than 3% engagement compared to their follower count—well below Legend’s standards. We set out to change that by completely overhauling their content strategy. Our focus shifted to increasing user-generated content (UGC), incorporating live content, and creating engaging reels that showcased both Intel’s products and the real-world solutions they provide. Our goal was to demonstrate that Intel isn’t just a tech company, but a true partner for businesses, driving value and innovation.