Core Result
- Strong Digital Presence
- High Quality Content
- Greater Brand Authority
- Improved Social Engagement
- Clear Messaging
- Cohesive Social Campaigns
Legend of Every Detail
Recognizing the importance of creative and diverse content on social media, DeSimone wanted to enhance their approach and their execution on social platforms. This led to their marketing partner, Riggs Creative Group tasking us with the job to elevate DeSimone’s social media content and strategy.
Learning the Client's Client
First, interviews were conducted with Riggs to understand more about DeSimone’s brand voice and a little more about their goals for the social media campaign.
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After, conducting a complete social media audit for their profiles and audience analysis. We wanted to create a clear strategy to take advantage of their industry and market trends. This led to the most important phase, the solutions.
Social Media Maverick
To enhance DeSimone’s social media presence, Nate (our founder) implemented several strategies. He focused on creating more vertical videos with cleaner and trendier transitions, shorter video durations, and a more comprehensive hashtag strategy. The aim was to give their social media channels a magazine-like feel.
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As a result of the efforts, DeSimone successfully surpassed the 1k follower milestone on both Facebook and Instagram. Additionally, they also increased their reach across socials by 20%.
