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Hidden Benefits of PR

“Paid media is cool but if it isn’t combined with earned media your tactics isn’t going to resonate how it should.” Nate DuBois CEO of Legend Initiative A Game-Changer for Brands In business, it’s easy to overlook the true power of public relations (PR). Truth is, it’s often seen as a supplementary strategy but PR […]

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Lights, Camera, Engagement

Investing in Video MarketingVideo has become the go-to medium for marketing. It’s dynamic, engaging, and highly shareable. If you’re not well versed with video and its marketing tactics, you might be wondering about the most effective and quickest ways you can use it for the elevation of your brand. Don’t worry; we’ve got you covered.

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Managing Cash Flow

The Lifeline of Your Business Cash flow management is the lifeline of any business. Whether you’re just starting or have been operating for years, understanding and effectively managing your cash flow is essential for financial stability and growth. That’s why we’re going to do a quick dive into some basics and provide tips on how

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Breaking Borders

Tips for Global Market Expansion   In today’s interconnected world, expanding your business internationally presents incredible growth opportunities. However, venturing into global markets requires meticulous planning and consideration. In this blog, we’re going to drop some gems on how to take your business international, covering essential aspects like market research, legal considerations, and cultural awareness.

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Innovative Sales Techniques

Shaping the Future of Selling In the fast-paced, information-rich world of today, the old-school sales methods have been left behind. The days of closing deals with slick pitches and firm handshakes are over. Modern consumers are well-informed, discerning, and empowered. They crave personalized, value-driven experiences throughout their buying journey. As a result, the art of

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Scaling Your Business for Growth

Growing a business is challenging. To do it right, know your customers, market, and have a good money plan and team. Focus on what you do best, use technology and prioritize growth. Challenges include getting enough money, hiring the best people, and keeping company culture. Best practices include being creative, customer-focused, having good leadership, a solid plan, and a willingness to take risks.

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