News, Articles and Thoughts
I’m constantly asked about how Legend came about and my answer is always the same. “It’s a long a** story.” So I think it’s time I finally get into that long a** story. So without further a due, here’s the story that started so many years ago.  The Origin of Legend Long, long ago, […]
“Paid media is cool but if it isn’t combined with earned media your tactics isn’t going to resonate how it should.” Nate DuBois CEO of Legend Initiative A Game-Changer for Brands In business, it’s easy to overlook the true power of public relations (PR). Truth is, it’s often seen as a supplementary strategy but PR
Hidden Benefits of PR Read More »
“Integrated marketing is like building a romantic relationship with your audience. You can’t just say they look nice and expect them to like you. You have to buy them flowers, take them out, listen to them, meet their family, etc.” Nate DuBois CEO of Legend Initiative Why Integrated Marketing is the Key To Building a
Integrated Marketing & Brand Building Read More »
Website development is a fast-paced, ever-evolving world where trends rise and fall, and user expectations continuously reshape the digital landscape. While some trends stand the test of time, others fade away as quickly as they appear.
Web Trends for Legends Read More »
The Collaborative Art of Innovation Author: Ava Cortez, Communication Strategist As a teen, my hate for school was at an all-time high. The waking up early, smelly bus rides, and 12 pages of homework a day (I might be exaggerating. MIGHT) weren’t my thing. However, there was one week when all those cons were worth
Fostering a Culture of Creativity Read More »
“A moment in time. A memory for life.” The Key To Building Transcendent Brands Author: Nate DuBois, Legend Initiative CEO Do you know the problem in business right now, there are just too many businesses? If you haven’t noticed, people’s attention span is at an all-time low and with hundreds of businesses saturating the market
Creating Moments in Time Read More »
Futurecasting is not about making crystal-clear predictions of the future; it’s about the ability to anticipate trends, challenges, and opportunities or, in sports terms, see the play before it happens.
Seeing Past the Future Read More »
Sunny days, everybody loves them. Tell me, baby, can you stand the rain? Storms will come. This we know for sure (This we know for sure). Can you stand the rain? New Edition Maneuvering a Crisis and Protecting Trust Author: Nate DuBois, The CEO of Legend Initiative See that quote above? It’s a snippet from
Through the Storm Read More »
“Marketing is no longer about the stuff you make, but the stories you tell.” — Seth Godin The Art of Controlling the Narrative Author: Legend Team Have you ever heard the saying ‘Your perception is reality’? Well, this statement is true. In an era of instant information and rapid opinions, how others perceive you is
Your story, your impact Read More »